From Hobby To Your Own Profitable Home-Based How-To Business Empire
Recession got you down?
Want (or need) to make money from home?
Would love to be free?

"If You Are Dazed And Confused - And Frustrated In Your Pursuit Of The Internet Dream - This Just May Be The Most Important Letter You Ever Read!"

Kevin Riley  

Dazed and confused by the mixed signals and conflicting information, many never achieve the Internet Dream
Stop or go? Left or right?
Which way to the Internet Dream?
Print this out now!

It really is that important ... if you want to succeed.

Click to print.



Fact: Too many e-books only give you the "what" and neglect to show you "how"
Fact: Too many e-books leave big gaps in the info - forcing you to buy more and more
Fact: Too many "gurus" don't really seem to care if you succeed or fail?
Fact: Too many info products cost too much?
Fact: Too much useless info is gathering digital dust on your hard drive?











From the desk of Kevin Riley
In Osaka, Japan



Dear Dazed & Confused,

With the looming recession, credit crunch, bump in the economic road (whatever you want to call it), there's a real need for good information to help you get your own home-based business going. And the very best kind of home-based business - the kind that doesn't get trashed by hard economic times - is an Internet business.
Kevin and Rieko Riley

Why is that?

While the economy may dive in one area - and leave local businesses high and dry - it is still doing well in other parts of the world. By running a global business from your home, you aren't severely affected by the economic crises outside your door. It's like having a big buffer!








What kind of Internet business?

In my opinion, the very best type of online business is the information products business - books, guides, audios, videos. You can sell digital information products from any corner of the world ... to any other corner of the world. I live in Japan, and I regularly sell books to customers from the UK, South Africa, Germany, the US, Malaysia, New Zealand, Mexico, Thailand, Peru, India, Kenya, France, Hong Kong, Indonesia, Ireland, Pakistan ...

A steady stream of sales, pouring a steady stream of income into my account.

Creating and selling information products on the Internet is truly an ideal business model. Not only do you have a global market, but:








But, you have to write books?

Most of my steady sales are from small guides - some which only took me a part of a day to create. In fact, I highly recommend creating smaller, cheaper guides that anyone can easily afford. With a low price tag, these small guides pose less barrier to a sale and are gobbled up by consumers.

Easy-to-create, low-priced how-to guides attract more customers (think McDonald's hamburgers).

The best part of it?

They always come back for more!








But, what kind of guides? I have absolutely no idea what I should write about.

I get this question at least once or twice a day. Which is why I find myself writing this now. So many would love to do what I am doing. After all, it is a fantastic lifestyle. Write once - sell forever. It leaves a lot of time in between for enjoying life.

But ... to your question. Ask yourself this: What is your hobby? Are you passionate about it? Do you ever tell others about it?

Look at the collage below. Is your hobby or interest represented by any of these books? How many books have you bought for your hobby?


Hobbies sell books



These are just a small sampling of the hundreds of hobbies people will buy one guide after another for.








As you'll well know, you never buy just one guide or book or magazine for your hobby. When I was a teen, I loved tinkering with cars. How many books and Hot Rod magazines did I buy? When I was in college, my hobby became weight training. I became obsessed with knowing more about techniques and I didn't buy just one guide. I gobbled up the information.

But ... how do I do it?

Aha! This brings us back to the "dazed and confused" part, doesn't it? After all, there must be thousands of reports, e-books, videos, audios, and home study courses that teach product creation. Every where you turn, another "gonna make you rich" product is popping up - like pesky weeds in a sidewalk crack.

And the biggest problem is ...

Most books you buy will cover one tactic, but leave you hanging as to how to get there ... or where to go next. Even courses costing hundreds of dollars seem to have horrible gaps in them. Too often, creator wrongly assumes that you already know how to do this and simply glosses over something that is basic to them - but definitely not basic to you.

Then, there's the e-books that tell you what to do, but never really tell you how to do it.  These are the basically useless "what-to-do" books, not the helpful "how-to-do-it" that you need.


Most heineous of all? The ones where the information is incomplete because ... they are taunting you with the carrot which you won't get until you buy "just one more product" from them - which of course, will dangle another carrot.

Stop This Insanity Already!

I got sick and tired of watching people struggle needlessly - trying desperately to start a small home-based business on the Internet, only to become "dazed and confused".  I have seen too many over the last year or so, throw up their hands in frustration and give up on the Internet Dream.

It's really quite sad.

So ... I decided to do something about it.








How would you like a FULL home study course?

One that truly does show you step-by-detailed-step how to build your own successful how-to book business?

One that shows you exactly how to take your hobby and turn it into a series of simple guides that continuously pour cash into your account?

One that never assumes you know a certain Internet or business skill?

One that has no gaps?

One that doesn't cost an arm and a leg?

Doesn't cost an arm and a leg?

Yes! As part of my Recession Buster promise, I decided to keep this where all who need it can afford it. It's my small part to help you through hard economic times. I hope I do a better job than the politicians.

This all started with another of my popular IM Recipes, which was going to be about creating guides around your hobby and selling them online. But, I realized that it wasn't enough. So, I tore it apart and started building ... and building ... and building ...

And?








Introducing ...  


The Home Study Course

The Home Study Course designed specifically to take you
from the very beginning to true Internet success











What's in the box? And what will it do for YOU?






The Home Study Course consists of 7 Manuals, 1 Success Guide, 1 Example, 22 Worksheets, 5 Templates, and the $7 Secrets Sales Script -- everything you need for succcess

The Home Study Course consists of 7 Manuals, 1 Success Guide, 1 Example,
22 Worksheets, 5 Templates, and the Sales Script - everything you need for succcess!



Spoiler Warning: Looking at all this, you could easily be thinking. "Oh sure! This looks like it's going to be another expensive course!"

Read on ... remember my Recession Buster promise ;-)


OK ... What's in all the manuals?






Set Yourself Up For Success

Set Yourself Up For Success

Before you even start your Home Study Course, you'll get yourself all set to truly succeed. Running a successful home-based business is achieved by taking charge of your life and your mindset.

Check Design your dream life. With your worksheet in hand, you'll take a serious look at just exactly what it is that you and your family want out of life - and expect from your business.
Check Set concrete goals. Not huge "pie in the sky" goals, but achievable milestones that ensure your success. Use the enclosed helper to make those goals real and to motivate you.
Check Get your business hours arranged so you make the most of your time. Running a successful business is not done by working on it "when you have time." Use the enclosed map to get your best!
Check Define your workspace. Having an office at home can be a challenge if life keeps spilling into your work area. For true success, here are a few great solutions.


Early Feedback

Congratulations, Kevin, for creating your superb new HowToBookBusiness.

It is quite the most comprehensive business plan available for making money on line; yet astoundingly low-priced. Recommending your product to my affiliate opportunity list members does them a genuine favor.


Sidney Allinson
Victoria, BC
eHealthSecret.com
Sidney Allinson





Manual 1

Manual 1

Establish the foundations of a successful home-based information product business. You're going to be a publisher of how-to guides ... you're going to be the envy of all your friends ... by laying the groundwork for a successful how-to book business.

Check Design the kind of product line that gets you sale after sale from the same customers. Create a sales-pumping line of simple guides that you can crank out in a few days. You'll find that the money isn't in slaving over one big book
Check Brand yourself for success. I'll take you to look at some branding techniques that ensure repeat sales, and show you how you can adapt this to your own product line.
Check Stake out your claim on the Internet with your HQ wbsite. Step-by-step, I'll take you through choosing domain names, registering your domain, and getting it hosted on the Web.
Check Take an extra step now that makes sure you'll always be putting your best foot forward and developing a good reputation - quickly and easily - wherever you go. Remember, a good rep will definitely make more sales for you.


Early Feedback

I got your homestudy course before the time was up and can't believe how amazing it is.

I have the homestudy course from the Internet Marketing Centre (from when Cory Rudl was there) and paid hundreds for it, but the information isn't as detailed as what you have created.

Thanks again for the terrific course. My 83 year old mother has been trying her hand at blogging and affiliate marketing, so I quickly called her this morning to take advantage of your offer before the time was up. I told her it was probably the best product she will ever buy.



Carol Bremner
Toronto, Ontario
Carol Bremner





Manual 2

Manual 2

This is the research phase. Fortunately, no weeks of digging through tomes in musty libraries. Everything you need for this is free for the taking online - just need to know where to look.

Check Generate your first how-to guide idea. Actually, with all the inspiring info you're going to find here, you'll have a long list of ideas in no time.
Check Get ideas that sell! No point wasting your time with guides you wish somebody would want. I'll take you on a journey to see not only what people are buying, but also what they want. Guarantee sales now!
Check Prime yourself for later by doing your keyword research properly now. I'll give you the choice of two ways to collect this data, and show you exactly how to use each one. You'll put these keyword phrases (which you can record on your handy worksheet) to very profitable use in Manuals 3 & 7.
Check Analyze your competition so you can easily beat them. Competition is nothing to worry about, after I take you through an easy exercise to put them under the microscope and find all the chinks in their armour. You'll have the advantage!
Check Get your facts! OK, you probably know all about your hobby, but with all this info at your fingertips why tax yourself making sure you didn't leave something out. I'll show you how you can find those extras that make your guides number 1.


Early Feedback

Gordon Bennett Kevin !!!!!

I have heard of over delivery, and I have even suffered some, but your package is phenomenal :-))))

An endorsement is a bit premature, but a bit of gentle perusal makes me believe that what you have slaved over is exactly what I have been looking for.



Kenneth Palmerton
Fleetwood, UK






Manual 3

Manual 3

Here, you'll plan and prep your with a lot of help from me and some handy worksheets. After this, the little bit of writing left to do will be so easy - it won't even seem like writing. Banished is the fear of writer's block!

Check Choose a winning title. A good title can make the cash register ring - a bad title and the book flops like a fish out of water. I'll take you through an easy exercise that makes sure you give your guide the kind of title that gets you a lot more sales. 10-15 minutes here now can mean $1000s more in sales later.
Check Get yourself an attractive cover graphic and really trounce your competition. Most of them have utter junk, and you'll have a work of art with the tricks I'll show you. I'll show you exactly what to do to get a cover that vastly increases your sales.
Check Plan your book the easy way. No hair pulling here. With a couple of helpful worksheets to help you out, and my constant guidance, you'll soon have a plan that ensures no wasted efforts later.
Check Shoot to make your customers ecstatic. Whether you have a physical hobby or a digital hobby, you'll be shown step-by-step exactly how to get the kind of images that make a how-to book special. I'll show you how to make your how-to guide stand head and shoulders above the rest.
Check Edit for success. Step-by-detailed-step, I'll walk you through cropping and sizing, adding arrows and other notations, even getting those cool edge treatments that give your guide a professionally-finished look. Your images will make your guides so useful that customers will never stop coming back for more.
Check Draw like a draftsman, even if you're as artistic as a ditch digger. Sometimes you'll need to draw plans or patterns for your guides, but you won't need to enroll in an AutoCAD course - not after I show you how to use this free and quick resource.


Early Feedback

I bought this morning and I only planned on looking at it for a few minutes today, but I can't put this thing down. I've purchased soooo many other Internet marketing products about making your own products, but Kevin has included some really important stuff that all the others leave out.

I just wanted to come back here and let eveyone know that if you are ready to create and sell your own products then this is worth way more than he is charging.

Good work Kevin!


John Piteo
West Palm Beach, Florida
NewbieAdvisor.com
John Piteo





Manual 4

Manual 4

Now, it's time to assemble your first how-to guide ... and admire your handiwork. It's a great feeling!

Check Make use of my favourite editor - it's easy to use and free! I give you a book template and show you how you can edit it with your own information in about 10 minutes. Then, you'll have the backbone for a well laid out how-to guide.
Check Easily drop your images into your guides pages and lay them out like a pro - all at the flick of a mouse. What would Guttenberg have given for this?
Check Write your guide in an easy afternoon - with time for tea breaks. Really! There's not much left to write. With the prep you already did, it's more like "fill in the blanks".
Check Add all those little touches that will elevate your guide from good to great. Have your customers raving about you ... and getting you more sales from their friends.
Check Package your product for success. I'll show you not only how to package it, but also how to add in a few extras. These will keep your customers happy, but even better - one of them will have your customers bringing you new customers for years to come.
Check Upload your package - ready to be sold. I'll walk you through what will soon become second nature to you. It's really a lot easier than it appears at first glance.


Early Feedback


I predict this will be the 'steal of the year' for 2008... and a 'must have' for every infopreneur. Just the "SET YOURSELF UP FOR SUCCESS" section is worth MORE than what you'll pay for the entire huge course.


Dr Mani Sivasubramanian
Chennai, India
CHDinfo.com
Dr Mani Sivasubramanian





Manual 5

Manual 5

Time to step away from publishing and take care of customer service. You don't want to be tied up with this, so you'll set up a great customer service system that keeps everything running smoothly for you.

Check Set up your business e-mail to handle everything - no matter where you are. Your own electronic Mail Slave will take care of the shop, even when you're off having fun with the family.
Check Get more sales by keeping your customers in the loop with your handy follow-up mailing system. I'll show you how to write follow-up e-mails (and give you a worksheet to help too)  that get your customers tearing through your guides and coming back for the next one.
Check Set up an autoresponder that sends all your mail out like clockwork. You'll set this up once and then it will just keep working on autopilot forever. True set and forget ... and make you more sales.
Check Get all your customers on your mailing list. A good mailing list is the most valuable asset your company will have. You need to start building it from Day 1, and with thse steps and Manual 6 you will be building a very good list.


Early Feedback


Kevin, Your new Home Study Course is by far the most complete Step-by-Step guide for internet information product success I’ve ever seen!

Not only do you provide all the step-by-step instructions, screen shots and insider’s tips, you have done it in a friendly, easy-to-read way AND without the unnecessary filler that makes your reader have to wade through paragraph after paragraph just to find the nuggets!

This is the kind of product that a complete newbie could pick up and use immediately. The 7 workbooks and worksheets walk you through every important part of how to set up your internet empire - from research and planning through domain registration, website hosting, setting up systems, sales letters, website structure, product fulfillment, customer service, traffic and even templates for all the important parts - I don’t think you’ve left anything out!!

Even the more seasoned internet marketer can find something of value here. The Home Study Course is a complete package that will fill in the blanks for those who are self-taught or who haven’t yet moved into the new "Social Marketing".

Will I recommend this to my clients? Absolutely! It’s by far the most comprehensive and well presented guide I’ve seen on the subject.

Will I use it myself? I already am! I found several extremely valuable tips scattered throughout your course that I’ll be building into my own sites over the next few months.

Kevin, you continue to surprise and delight with your attention to detail in providing the "how to" steps that make others successful - you even included a "Set Yourself Up for Success" guide! You put the high-priced gurus to shame by delivering what they hint at but all too often leave out.

And all for an amazingly affordable price! Congratulations and thanks for continuing to be an Internet Marketer with integrity!

Warmly,

Katie Darden
Trinidad, California
CareerLifeInstitute.com
Katie Darden

P.S. I like to highlight and make notes when I read so I printed out everything but the Open Office templates – and even printing on both sides, it’s nearly 1-1/2 inches thick!





Manual 6

Manual 6

You're all set to open shop. Now you just need your salesman. You're going to set up an automatic selling system that brings money in for you 24/7.

Check Write a compelling, money-pulling sales letter. I know! Scary, right? Not so when you have all the right tools. Here you'll find an excellent set of helpful worksheets and step-by-step directions that break this "fearsome task" down into easy chunks. You will astonish yourself ... and do a lot better than 95% of the sales letters out there.
Check Simply drag and drop everything into the pre-formatted sales page included. All your tables, buttons, order button ... already in place
Check Jump up the number of people who buy, by putting them at ease with a few important additions to your sales page. Depending upon your market, this can double, triple, or quadruple your sales.
Check Create a sales page that truly stands out from the crowd, and gets you a lot more attention ... and sales. With me guiding you every step of the way, you'll create a sales page that will have your customers rushing to click that "Buy" button.
Check Pour the cash directly into your PayPal account and deliver the goods automatically, with the fantastic sales script included in your Home Study Course. This script takes an hour or so (the first time) to set up, automates your sales, and on top of that is the key to getting viral sales. I'll walk you through step by detailed step to get it set up and bringing you years of effortless sales.


Early Feedback


You claim this is a guide about how to turn my hobby into a instruction book writing business. That's all well and good.

What you didn't tell me was the part about it being a "Complete Home Study Course in the Principles and Practices of On-Line Marketing"

From idea development to feasibility research to product creation and all the steps to actually get the product out the door and into the hands of the end user.

You include detailed step-by-step instruction on the basics of article writing, copy writing and forum marketing. Not to mention the website building stuff, auto responder setup and Web 2.0 socialization...

I could go on about the clarity of expression and illustration (lots and lots of those) but you know what you put together, don't you?

Anyway, Kevin, now that I have all this I don't think there's anything else you can tell/sell me. (Unless, of course, you finally finish the cat herding book.)

Regards,

Elmer "your very satisfied one-time customer" Hurlstone

PS. Your old typing class formatting tip was handy. I'd forgotten that.


Elmer Hurlstone
Tampa, Florida
ElmerHurlstone.com
Elmer Hurlstone





Manual 7

Manual 7

Now, your sales page is up - the shop is open and the salesman is ready to sell your guides. You only need one more thing - TRAFFIC!

Check Bring in multiple streams of targeted traffic with a detailed traffic generation campaign. Only targeted traffic will do. No wasting time and effort on fruitless traffic generating tactics that don't bring buying customers.
Check Profit from any forum on the Internet. Some will tell you that you can't market on many of the niche forums. I don't agree! Where there's a will, there's a way ... and I show you how to find that way. I'll show you how you can market in forums without bending any of their rules, and profiting from a place that's full of your target customers.
Check Deliver a popular newsletter ... and send previous customers to each new guide as you publish it. I'll show you a few tricks for mailing the kind of newsletter your members will love to read. And when they read - they buy!
Check Make super efficient and effective use of content with a 3-way traffic driving system. You'll be shown how to easily create keyword-targeted articles that pop up high in the search engines and suck in targeted traffic.

Then, you'll repurpose those same articles to create a powerful Squidoo lens. With the easy steps I show you, you'll have a lens up and running in 20 minutes.
Check Supercharge yuor Squidoo lens with the third part of the 3-way system. 10-15 minutes here will rocket you into the search engines instantly. The example you'll see in Manual 7 hit #5 out of 4,940 on Google within the next half hour - and it's still there.
Check Twitter your way to more targeted traffic. "But Twitter's not for marketing!" Well ... yes and no. I'll show you how you can market on Twitter without "marketing". And no, you won't be spending all day there Twittering your life away. This is a 10-minute in-and-out tactic that will send more targeted traffic to your sales page. And that equals Twitter making you money!




22 worksheets and 5 templates

Templates,Worksheets, and Sales Script

Everything you need to succeed is included in your Home Study Course. Every little detail has been planned out for you.

Check 5 handy templates for your sales letter, two styles of how-to books, and your special inserts. Everything formatted for you.
Check 22 helpful worksheets. Whenever you need one (noted in your Manuals), the worksheet to help you is there.
Check The legendary $7 Secrets sales script. You have full license to use it on as many sites as you want. Set it up and go viral.


Early Feedback


I have just finished going through your homestudy course for the third time - I just can't put it down! Everytime I re-read it I find more nuggets of gold, I just can't believe the sheer amount of information that you've provided.

This is one of those rare courses that even a complete newbie could follow and have their own profitable info business within days earning them cash 24/7.

You could take years to learn all of this information on your own but you've laid it out in a step by step format that takes you by the hand and doesn't leave anything out and for that I thank-you.

My favorite manual was No. 5 because many times I kept saying to myself, "Now why didn't I think of doing that?", the automation process steps that you've told us about makes things so easy.

I've already started putting your techniques into practice and am already planning my information product empire so all I can say is watch this space.


Tracey Edwards
Sydney, Australia
Traceys-Ebooks.com
Tracey Edwards





First Time Woodworker's Guide

Example Guide

This guide was specially created just for this Home Study Course. In fact, you'll see it featured in Manual 3.

Check See how images are used in a guide for beginners. Study the use and create better guides yourself.
Check Note the simple directions and understand how easy it will be to write your own. The words here were actually written in about an hour.
Check Get a feel for the overall layout. Although your Manual 4 shows you all the details in clear screenshots and gives you all the directions, here you can see it in its entirety.









My Promise & Guarantee To You

This Home Study Course was designed specifically to help a total beginner go from where they are now, to having a successful how-to book business and selling how-to guides online. Every little detail has been covered, and all is shown in detailed step-by-step. You will be shown how to do everything you need for success.

If you find that this course is lacking in any way, or does not meet the expectations set out in this letter, please e-mail me directly and I shall issue a full refund.

This Home Study Course is guaranteed to take you to success, if you just take the time to apply it. Give it your full effort for 60 days and, if you feel it isn't going to be your vehicle to success, get your money back.

Kevin Riley









OK! OK! Enough alread! I'm ready to do it. No more "Dazed and Confused" for me. So, how much is it? Where's this Recession Buster price?

A tough question, which I had to ponder long and hard. See ... you'll find most Home Study Courses selling for $995, $1295, and even $1995. But I'm sure that, at this time, that is an impossibility for too many who really need the help now.

How I agonized. After all, I poured my blood, sweat, and tears into this course. I held nothing back. Anyone who applies it will build a business that generates $1000s per month. But ... you need to get started now.

So, I thought that a very, very fair price would be $295. For what you are getting, that is much more than fair. For what it can give you, it is an absolute steal. Remember, you could soon be making that much a day with your how-to book empire.

Then, I heard from some of my members. Hard economic times. Maybe a recession. Money is tight. Woe is me. So ...


RECESSION PROOF PRICING

I slashed the price again. This whole Home Study Course (all 7 Manuals, 5 Templates, 22 Worksheets, Success Guide, Example Guide, and Sales Script) for only:

$195


Click now to start your own successful home-based how-to book empire.



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Note: By clicking this order button, you will start a Home Study Course that takes you step by step from start to finish, and helps you build your own mini online empire.




Early Feedback


You have excelled yourself! This has to be the product of the year and I would anticipate that anyone who purchases, devours and then applies the information you are providing could provide themselves with a good solid income stream for years into the future.

I have been through all the materials and can honestly say that you are massively undercharging for this! This is high quality exceptionally presented information that people can actually use. I have seen similar types of home study courses priced much higher that don't contain anywhere near the content of this.

You have set the bar significantly higher for other course producers!


Paul Duxbury
Manchester, UK
PaulPDuxbury.com
Paul Duxbury







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FAQ

Q: Is there anything in the Home Study Course to keep me on track?

A: A full checklist makes sure you complete each task in order. It also gives you that great feeling of accomplishment and progress, to motivate you in your business building.


Q: What format is the course in?

A: All your manuals, guides, worksheets, and checklist are PDF files, which can be opened and read on any computer (PC or Mac). They are also formatted and page numbered, so you can print them out and keep them handy in a binder.

The templates are ODT and HTML. You'll download a free writer program that easily edits the ODT files and creates great looking PDF guides. You'll also download a free HTML editor and be shown exactly how to edit the HTML file (no HTML skill required).

The whole package is enclosed in one neat and tidy ZIP file, which your computer can open. Simply double click on the file's icon after downloading.


Q: Is there a place where I can ask a question? What if I run into a problem?

A: I am always there if you have a question. Simply e-mail me at e-mail address


Q: I don't know how to build a website and have no technical skills. Does your Home Study Course show me how to put up a simple site?

A: Yes. I take you step by step through registering a domain namme, getting your site hosted online, and creating your web page with your sales letter on it. In fact, your sales page is included as a template and you only do some easy editing on it. Then, I'll show you exactly how to upload your website.


Q: What else do I have to spend money on?

A: You'll only need to spend under $10 to register your domain, about $29.95/month for your website hosting, and $19.95/month for an autoresponder (all of which I'll show you how to do). Everything else is either free or available on free trial.

You definitely don't need to buy anything else from me. This is an all-inclusive Home Study Course.





Now ... get started building your recession-proof home-based business. Click the order button to have your Home Study Course instantly delivered.



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